Harness AI tools to accelerate sales growth and create powerful, personalised marketing strategies.
This course is structured into comprehensive modules, each strategically curated to provide you with the skills and knowledge necessary for you to understand what you have and make them your biggest weapons:
Explore the rapidly evolving landscape of digital sales and marketing, and discover how AI technologies are reshaping business strategies and consumer interactions.
1.1 Goals and Expectations
1.2 Pre-Test
1.3 Introduction to Sales and Marketing
1.4 Trends in Digital Sales and Marketing
Learn how to effectively use AI tools for conducting comprehensive market research and crafting persuasive, data-driven proposals tailored to your audience’s needs.
2.1 Introduction to Market Research
2.2 Data Collection and Analysis
2.3 Proposal Development
Master AI-driven content creation techniques to efficiently produce engaging and targeted content that enhances your brand's visibility and appeal.
3.1 Understanding Content Marketing
3.2 Crafting Written and Visual Content
3.3 AI in Content Creation
Discover how AI automation can streamline social media efforts, increasing reach and engagement while significantly reducing manual effort.
4.1 Social Media Strategy Development
4.2 Automating Social Media Campaigns
4.3 Analytics and Optimization
Understand the principles and practices of aligning sales and marketing strategies using AI, fostering greater collaboration, consistency, and measurable business outcomes.
5.3 Aligning Objectives
5.2 Case Studies of Successful Integration
Great experience of online-method of career coaching. Mereka has given me a great experience by connecting me to multi-disciplinaries and improving my digital skills. I am able to channel my skills to new platforms of Augmented Reality software that benefitted me in future. Most importantly, the Personal Branding course aid me so much in building my career path with a precise and structured method of learning! 5/5
Ahmad Luqman Hadi Bin Nor Zafri
31 yrs old
Before FOW, I was an underemployed staff working as personal health advisor. And after the programme, I experience 8% increment from my current salary where I learn how and the importance of personal branding.
Ahmad Luqman Hadi Bin Nor Zafri
31 yrs old
Suzanne was very concise and clear in her explaination and I understand when she correlates one point to another and when she relate with real life experiences. This workshop is very beneficial for me as it is something that I needed help in and never knew until I joined today's class. Thank you once again! :)
Ahmad Luqman Hadi Bin Nor Zafri
31 yrs old
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