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Learn to enhance your communication strategies, including messaging, storytelling, digital marketing, and media engagement.
This course is structured into comprehensive modules, each strategically curated to provide you with the skills and knowledge necessary for you to understand what you have and make them your biggest weapons:
Begin your journey with an overview of the course objectives and what to expect. This module includes a brief introduction to the learning goals and a discovery survey to better understand your background, interests, and motivations, ensuring a more engaging and relevant experience.
1.1 Welcome to the Course: Article
1.2 Course Discovery Survey: Survey
This module takes you into the world of Communication and Advocacy, offering practical insights into public engagement and message crafting. Learn how to captivate audiences, build a compelling brand identity, and create messages that resonate with diverse stakeholders, driving real impact in advocacy and business.
2.1 Public Engagement & Traction: Video
2.2 Branding 101: Interactive Lesson
2.3 Plan Your Communication Strategy: Interactive Lesson
2.4 Leveraging Social Media: Video
2.5 Crafting Killer Messages and Contents: Interactive Lesson
2.6 Building Your Communication Plan to Resonate Message: Real-world Application
Wrap up your learning journey with a summary of key takeaways from the course. This module includes a short wrap-up article highlighting the main insights and a feedback survey to reflect on your learning experience. Share your thoughts, complete a final assessment, and provide input to help improve future courses.
3.1 Conclusion and Acknowledgements: Article
3.2 Course Feedback Survey: Survey
Hey, I'm Ian, an investigative journalist, producer, and editor at R.AGE. Proud to say our team's work has earned us nearly 40 major awards in journalism, activism, digital marketing, and innovation. We've even nabbed two Peabody Award nominations. Additionally in 2019, I had the honor of being selected for both the Obama Foundation Leaders program and the Acumen Foundation Fellowship.
Great experience of online-method of career coaching. Mereka has given me a great experience by connecting me to multi-disciplinaries and improving my digital skills. I am able to channel my skills to new platforms of Augmented Reality software that benefitted me in future. Most importantly, the Personal Branding course aid me so much in building my career path with a precise and structured method of learning! 5/5
Ahmad Luqman Hadi Bin Nor Zafri
31 yrs old
Before FOW, I was an underemployed staff working as personal health advisor. And after the programme, I experience 8% increment from my current salary where I learn how and the importance of personal branding.
Ahmad Luqman Hadi Bin Nor Zafri
31 yrs old
Suzanne was very concise and clear in her explaination and I understand when she correlates one point to another and when she relate with real life experiences. This workshop is very beneficial for me as it is something that I needed help in and never knew until I joined today's class. Thank you once again! :)
Ahmad Luqman Hadi Bin Nor Zafri
31 yrs old
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