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Learn key branding and marketing principles using the 3Ps to build a strong identity and engage your audience.
This course is structured into comprehensive modules, each strategically curated to provide you with the skills and knowledge necessary for you to understand what you have and make them your biggest weapons:
Begin your journey with an overview of the course objectives and what to expect. This module includes a brief introduction to the learning goals and a discovery survey to better understand your background, interests, and motivations, ensuring a more engaging and relevant experience.
1.1 Welcome to the Course: Article
1.2 Course Discovery Survey: Survey
This module, led by Shalini Subramaniam, explores marketing strategies to attract and retain customers. Learn to apply the 3Ps—Brand Positioning, Purpose, and Presence—to build a strong brand and boost visibility, engagement, and audience connection.
2.1 Effective Marketing Strategies to Reach and Engage Target Customers: Video
2.2 Building Strong Branding Identiy for An Effective Marketing Strategies: Interactive Lesson
2.3 Leveraging Branding with Social Media and Digital Tools: Interactive Lesson
2.4 Course Feedback Survey: Survey
Shalini Subramaniam is the founder of Personal Branding Agency, creator of the PersonalBranding Mastery Online Program, host of the "From Passion to Paycheck" Podcast, andalso a YouTuber.
Great experience of online-method of career coaching. Mereka has given me a great experience by connecting me to multi-disciplinaries and improving my digital skills. I am able to channel my skills to new platforms of Augmented Reality software that benefitted me in future. Most importantly, the Personal Branding course aid me so much in building my career path with a precise and structured method of learning! 5/5
Ahmad Luqman Hadi Bin Nor Zafri
31 yrs old
Before FOW, I was an underemployed staff working as personal health advisor. And after the programme, I experience 8% increment from my current salary where I learn how and the importance of personal branding.
Ahmad Luqman Hadi Bin Nor Zafri
31 yrs old
Suzanne was very concise and clear in her explaination and I understand when she correlates one point to another and when she relate with real life experiences. This workshop is very beneficial for me as it is something that I needed help in and never knew until I joined today's class. Thank you once again! :)
Ahmad Luqman Hadi Bin Nor Zafri
31 yrs old
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